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Retell AI × GoHighLevel

AI calls that keep your CRM updated

A connected calling system that records the outcome in GoHighLevel and starts the right follow-up.

GoHighLevel & AI project

Concept illustration of an AI call connected to customer records
Project illustration

Tools used

  • GoHighLevel
  • Retell AI

The problem

The calling process and customer records needed to stay connected, so the team could see what happened and take the next action.

What I set up

Lead information passes from GoHighLevel to Retell AI for a call. The call transcript or analysis comes back into the process, and the outcome guides the next follow-up.

  • Connected lead information with the calling system.
  • Mapped the call outcome and lead classification back to GoHighLevel.
  • Set up follow-up logic based on the person's interest or qualification, so staff can find the next action.

The difficult part

A call alone does not tell the team what should happen next.

Connect the outcome to the customer record and use the classification to choose the next follow-up.

My role

GoHighLevel workflows, field mapping, integration configuration, qualification logic and testing.

What the system enables

The team can see the call outcome in the customer record and continue the right conversation.

How it works

  1. New lead enters
  2. Retell makes the call
  3. Call analysis classifies the lead
  4. GoHighLevel record is updated
  5. The relevant follow-up starts
Technical context

Retell sends completed call analysis with call_analyzed. The call_ended event does not include that completed analysis.

Retell webhook documentation

Need something like this?

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Ray

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Ray

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